Posters: Who's Afraid of Big Bad Wolf in Digital Age?Show info
In 2008 Aaron Betsky, the curator of the Venice Biennale, invited Penezić & Rogina architects to present their ideas at the central exhibition in the Arsenale. The interactive installation titled "Who’s Afraid of Big Bad Wolf in Digital Age?" occupies 150 m2 and is composed of three series of elements in multiple varieties that symbolizes architectural transformation from a traditional view of architecture as a shelter/condition towards architecture in digital age where architecture will be viewed as a medium. Apart from the entire visual communications for their exhibition, Fiktiv also designed English and Croatian editions of the book presenting this installation and the theoretical texts and comments by leading international architects on the topic.
Client: Penezic & Rogina, architects
Art direction & design: Andrej Filetin
Design: Goran Raukar